The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
ROOFING · ST. ALBERT
What a missed call costs a St. Albert roofing shop
Phone rings first4.2s response30-day guarantee
It's 7pm in May and the ceiling stain in a homeowner's bedroom in St. Albert just got bigger. They've been calling roofers since the rain started. You're the fourth name on their list. You won't see the missed call until tomorrow morning.
What Avidra does
Avidra answers your phone with AI voice the moment a call lands. The caller hears a real voice. You get a structured lead summary on your phone, the same way a text would arrive.
The text doesn't replace the human conversation. It buys time for it. You still call back. You still close the job. Avidra just makes sure the lead is warm and the basics about the homeowners are in your inbox before you do.
Where the math breaks even
Break-even is one recovered job a month for almost every plan tier. If Avidra catches one roofing lead in the trial that would have gone to voicemail, you're already ahead on the year. The trial period is 14 days, so the math has the chance to prove itself before you're paying.
Pick a pickup mode
You decide who picks up first. Run the human-first mode: your phone rings, and Avidra only steps in if the call goes unanswered. Or run the AI-first mode: Avidra picks up live and transfers when the caller wants a human. Most shops start human-first because the customer relationship still flows through you. AI-first makes sense once the volume is past what one person can handle.
The Free tier includes both AI voice answering and SMS text-back, so the pickup-mode choice doesn't cost extra.
Where Avidra stops
Avidra handles the intake call, the back-and-forth qualifying, and the relay messages you ask it to send to your customers. The phone is the part it owns. The work past it stays with you and your existing tools.
The text won't quote a tear-off. It won't estimate a roof age over the phone. It won't promise an insurance-approved scope. The intake captures enough to triage. The actual roof and the actual quote stay yours, after you've been on the ladder.
The math on your missed calls
The numbers on a roofing shop your size.
4 calls/week missed$1,200 avg job$4,800 / week$20,800 / month$249,600 / year
73% of homeowners don't leave a voicemail. They call the next roofer on Google.
Avidra catches them in 4.2 seconds.
Calls roofers in St. Albert actually take
The calls that land most often go something like this. Insurance inspection booking after a hail event. Tear-off quote on a 25-year-old asphalt roof. Skylight that started dripping after a heavy rain. Missing shingles after a high-wind day. Each is the same opportunity. The phone is the bottleneck.
After hours, the calls shift. The patience is shorter and the stakes are higher. Active leak during a rainstorm, water coming through the ceiling. Tree limb through the roof after a wind event. Fast pickup is the difference between the job and a callback that never gets returned.
What the year looks like
Peak roughly April through October. Storm-driven spikes outside that window. Winter work is mostly emergency repair and tarp jobs.
Volume changes by season. Pickup rate shouldn't. Avidra fires the text-back the same way in February as it does in July, on a slow Tuesday or during a heat-advisory week.
Getting Avidra answering your phone
Setup is two minutes. You connect your business number to Avidra, either by porting it or by setting your existing line to ring the Avidra number. The AI picks up from then on. You edit the default intake script to sound like your office, and the first real call uses your voice and your business name.
Most owners are live before lunch on the day they sign up. The honest test is to call your own line and have the AI answer. The questions land. The summary fires. You see the intake on your phone.
Why live pickup beats voicemail
Voicemail is where service leads go to die. A homeowner who hits voicemail at 7pm and gets a callback at 9am has already booked the next name on the list. Avidra picks up live, so the conversation starts in the first ring. By the time the caller would have hung up on voicemail, the AI has already captured the caller's name and address along with the basics of the call. The follow-up callback then lands into a warm conversation, not a cold one.
After-hours and on-the-ground in St. Albert
Ice dam season in St. Albert brings active-leak calls during the first warm-up after a deep cold snap.
Common questions
Will it ask for the roof age?
Yes. The intake captures approximate roof age and material so you can prep a quote ballpark.
Will it work for storm-chase calls?
Yes. The intake can branch on hail or wind events and capture the storm date for insurance correlation.
What if a caller wants to schedule a free inspection?
The intake captures the request and gathers address, roof age, and any visible damage. Booking is on you.
What does it say about pricing?
Whatever you've approved. Most roofers default to a 'we'll quote on site' line because pricing depends on what's actually up there.
Will it tell the homeowner to call insurance first?
If you set the script to mention insurance, yes. Most roofers add a 'have your insurance info ready' line for storm-damage calls.
Try Avidra on your own number
Plug it in, miss a call, see what happens. 14 days free, no card needed to start. Free for 14 days. AI answers your phone live, or texts back the missed callers. Configure however your shop works.
Start free for 14 days