The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
ROOFING · HAMILTON
A wind storm rolls through Hamilton overnight. By 7am you've got 22 missed calls. Five are insurance adjusters with quotes due today. The other 17 are homeowners who already called the next number after you didn't pick up.
Hands are on the nail gun. The phone is two stories down on the truck floor.
Avidra answers your phone, however you've wired it. Live with AI voice, or text-back if the call goes missed, or both running together. The caller gets a real response. You get the captured lead.
The text doesn't replace the human conversation. It buys time for it. You still call back. You still close the job. Avidra just makes sure the lead is warm and the basics about the homeowners are in your inbox before you do.
Step 1 · AI picks up live, or texts back if you miss it
Avidra answers every call the moment it lands. If the call still rolls to voicemail for any reason, the SMS text-back fires the same way as the missed-call mode.
Step 2 · Qualifies the caller on whichever channel they're on
Same intake script runs on voice or by SMS. The caller is asked the same questions either way.
Step 3 · Transfer to you on call, or summary to your phone
Voice call: transfer to a human when the caller asks. SMS intake: lead summary the moment the conversation closes.
Step 4 · The SMS thread stays open after, so they can text follow-ups
The text channel doesn't close when the call ends. The caller can ping you by SMS later and the AI handles the next round.
Two setup paths. Path one is forwarding: your existing business number stays the front door, calls ring to your phone, and Avidra only catches the unanswered ones. Path two is direct: the Avidra number is the front door, AI picks up every call live, and it transfers to your cell when the caller asks for a human. Most one-truck shops use path one. Larger shops with reception coverage usually move to path two.
Free tier includes both. AI voice and SMS text-back are both in the $0 floor, so neither pickup mode costs extra.
Avidra handles the intake call, the back-and-forth qualifying, and the relay messages you ask it to send to your customers. The phone is the part it owns. The work past it stays with you and your existing tools.
The text won't quote a tear-off. It won't estimate a roof age over the phone. It won't promise an insurance-approved scope. The intake captures enough to triage. The actual roof and the actual quote stay yours, after you've been on the ladder.
The math on your missed calls
73% of homeowners don't leave a voicemail. They call the next roofer on Google.
Avidra catches them in 4.2 seconds.
The promise
No forms. No retention call.
Asad
You probably recognize these patterns by now. Insurance inspection booking after a hail event. Ice dam damage showing on a top-floor ceiling after a thaw. Ceiling stain that appeared after last week's storm. Skylight that started dripping after a heavy rain. Pick up first and you book the job. Pick up second and you don't.
Off-hours calls run differently. Tighter, more urgent, less willing to wait until morning. Tree limb through the roof after a wind event. Tarp call after storm damage, can't wait until morning. The shop that picks up fast keeps the work.
Peak roughly April through October. Storm-driven spikes outside that window. Winter work is mostly emergency repair and tarp jobs.
For most roofers, the call volume isn't flat. You probably already plan staffing and on-call coverage around the peaks. Avidra runs the same in busy season as in slow. No per-call charges, no surge pricing when the inbox gets loud.
Setup is forwarding plus a script. Your existing business number forwards to Avidra so the AI picks up live calls and catches the ones that ring through to voicemail. You edit the default intake script in both directions. Voice and SMS share the same questions.
Most owners are live the same day. The test is a single call from another phone. The AI answers the call, walks the caller through the intake script, and captures the lead. After that, ring busy and watch the text-back fire.
The lead is warm for about five minutes after the call. After that, the caller has scrolled to the next name and most likely already dialed. Email lands too slowly to matter for booking decisions made in that first five minutes. A text-back inside seconds keeps the caller engaged through a short intake while you finish the current job. By the time you call back, the lead is qualified and already expecting your voice.
Ice dam season in Hamilton brings active-leak calls during the first warm-up after a deep cold snap. Calls come from Stoney Creek and from across Hamilton. The phone doesn't care about postal codes. Working-at-Heights training is mandatory for any crew working over three metres above grade in Ontario, and WSIB clearance is required to set foot on a customer's property.
Will it work for storm-chase calls?
Yes. The intake can branch on hail or wind events and capture the storm date for insurance correlation.
Can it pause during off-season?
Yes. By month, by week, or any time you want.
Will it ask for the roof age?
Yes. The intake captures approximate roof age and material so you can prep a quote ballpark.
Can it handle insurance-adjuster calls differently?
Yes. Adjuster-identified calls route to a separate intake that captures claim number and inspection window.
Can it ask if it's single-family or multi-unit?
Yes. Property type and number of stories are standard intake questions.
Two minutes of setup. Fourteen days free. Cancel if you don't see leads land that you would have lost. No card up front. Avidra works the same in Hamilton as it does in the busiest market we cover. The intake script changes by trade, the rest stays the same.
Start free for 14 daysRelated