The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
ROOFING · VICTORIA
Your crew's finishing a tear-off and you're up top checking the deck rot. The phone rings in the cab below. By the time you climb down, the message has rolled to voicemail and the homeowner has hung up.
The crew is laying underlayment and the phone vibrates on the seat. No stopping a roll mid-deck.
Avidra answers your phone, however you've wired it. Live with AI voice, or text-back if the call goes missed, or both running together. The caller gets a real response. You get the captured lead.
The text doesn't replace the human conversation. It buys time for it. You still call back. You still close the job. Avidra just makes sure the lead is warm and the basics about the homeowners are in your inbox before you do.
Step 1 · AI picks up live, or texts back if you miss it
Two channels, one number. AI picks up by voice when it can. Otherwise the SMS text-back runs as a backup.
Step 2 · Qualifies the caller on whichever channel they're on
Voice intake or SMS intake, the data lands in your inbox the same way.
Step 3 · Transfer to you on call, or summary to your phone
Voice call: transfer to a human when the caller asks. SMS intake: lead summary the moment the conversation closes.
Step 4 · The SMS thread stays open after, so they can text follow-ups
The conversation doesn't end when the call does. SMS stays open for follow-up questions and the AI handles them.
Avidra runs two ways. Keep your existing business number and forward to Avidra only when you can't pick up. The caller reaches you first. The AI handles the miss. Or use the Avidra number directly and let AI pick up every call, transferring to you when the caller asks. Most shops start with the first setup. The second works better once you've grown past one person on the phone.
Both pickup modes run on the Free tier. AI voice answering and SMS text-back are included at $0, with 30 voice minutes a month.
Avidra answers calls live with AI voice, or texts missed callers back if you'd rather. It runs your intake script. It captures jobs and relays messages to your customers when you ask. What it doesn't do: write your invoices, schedule your techs, replace your dispatcher, or pull customer history from your CRM.
The text won't quote a tear-off. It won't estimate a roof age over the phone. It won't promise an insurance-approved scope. The intake captures enough to triage. The actual roof and the actual quote stay yours, after you've been on the ladder.
The math on your missed calls
73% of homeowners don't leave a voicemail. They call the next roofer on Google.
Avidra catches them in 4.2 seconds.
The promise
No forms. No retention call.
Asad
Avidra isn't just for missed calls. The owner side runs on text and voice too. From a truck or a job site, you can text the Avidra number to relay a message to a specific customer, ask how today's leads are shaping up, or have the AI book a callback. It does what a human dispatcher would do, on whichever channel you're already using.
Most of these will look familiar. Insurance inspection booking after a hail event. Missing shingles after a high-wind day. Tear-off quote on a 25-year-old asphalt roof. Skylight that started dripping after a heavy rain. Each one is a job you'd close if you could pick up the phone.
After-hours patterns are tighter. The urgency is higher and the timeline is shorter. Active leak during a rainstorm, water coming through the ceiling. Tree limb through the roof after a wind event. Whoever answers first books it. Everyone else gets the voicemail tone.
Peak roughly April through October. Storm-driven spikes outside that window. Winter work is mostly emergency repair and tarp jobs.
Most roofers can predict the peaks. The trick is keeping pickup steady through them. Avidra doesn't surge-price during your busy weeks and doesn't go quiet during the slow ones.
Setup is forwarding plus a script. Your existing business number forwards to Avidra so the AI picks up live calls and catches the ones that ring through to voicemail. You edit the default intake script in both directions. Voice and SMS share the same questions.
Most owners are live the same day. The test is a single call from another phone. The AI answers the call, walks the caller through the intake script, and captures the lead. After that, ring busy and watch the text-back fire.
The lead is warm for about five minutes after the call. After that, the caller has scrolled to the next name and most likely already dialed. Email lands too slowly to matter for booking decisions made in that first five minutes. A text-back inside seconds keeps the caller engaged through a short intake while you finish the current job. By the time you call back, the lead is qualified and already expecting your voice.
A call might originate in Fairfield or three neighborhoods over. The text-back chain runs the same way in either case. WorkSafeBC requires a written fall-protection plan for any roofing work over three metres above grade.
Does it handle commercial flat-roof inquiries?
Yes. Commercial intake is a separate path that captures roof type, building age, and existing warranty status.
Will it tell the homeowner to call insurance first?
If you set the script to mention insurance, yes. Most roofers add a 'have your insurance info ready' line for storm-damage calls.
Will it ask for the roof age?
Yes. The intake captures approximate roof age and material so you can prep a quote ballpark.
Can it ask if it's single-family or multi-unit?
Yes. Property type and number of stories are standard intake questions.
What about active-leak calls in the middle of a rain storm?
Active-leak calls trigger a 'we'll be in touch within the hour' script and route to your dispatch immediately.
14-day free trial. No credit card, no contract. If it doesn't catch your first missed call, you don't pay. The product doesn't change by city. Victoria roofers get the same thing every other market gets.
Start free for 14 daysRelated