Never miss a roofing service call in Ottawa

Three things roofers push back on

• “most of my leads come from door-knocking after storms”

  Door-knocking still works. The phone keeps ringing while you're knocking. Avidra catches those calls so you don't have to choose between street and phone.

• “insurance work is the majority of my book, those leads come from adjusters”

  Adjuster calls still come on the same line. They hate voicemail. A reply that says you'll respond within the hour buys you that hour without losing the work.

• “in the off-season I don't want more calls”

  You can pause Avidra by day or by hour. Set it for storm weeks only if that's all you want. The forwarding is reversible from your phone.

How Avidra answers your calls

1. Step 1 · AI picks up

   When the phone rings, Avidra picks up before voicemail can. The greeting is yours, recorded or text-to-speech, your call.

2. Step 2 · Qualifies the caller live

   Your intake script runs in real time. Name, address, what's going on, urgency. The conversation reads like a normal one.

3. Step 3 · Transfers to you when they ask, or summarizes when they don't

   Transfers route to whatever cell you've assigned. The AI doesn't hold the caller hostage if they want a human.

4. Step 4 · Lead summary lands on your phone

   You get a text recap of the call within seconds of it ending. Same lead-summary format as the SMS-only setup.

How you wire it up

Avidra runs two ways. Keep your existing business number and forward to Avidra only when you can't pick up. The caller reaches you first. The AI handles the miss. Or use the Avidra number directly and let AI pick up every call, transferring to you when the caller asks. Most shops start with the first setup. The second works better once you've grown past one person on the phone.

Both pickup modes run on the Free tier. AI voice answering and SMS text-back are included at $0, with 30 voice minutes a month.

What Avidra does and doesn't

Avidra answers calls live with AI voice, or texts missed callers back if you'd rather. It runs your intake script. It captures jobs and relays messages to your customers when you ask. What it doesn't do: write your invoices, schedule your techs, replace your dispatcher, or pull customer history from your CRM.

The text won't quote a tear-off. It won't estimate a roof age over the phone. It won't promise an insurance-approved scope. The intake captures enough to triage. The actual roof and the actual quote stay yours, after you've been on the ladder.

Calls roofers in Ottawa actually take

You probably recognize these patterns by now. Missing shingles after a high-wind day. Insurance inspection booking after a hail event. Skylight that started dripping after a heavy rain. Soffit and fascia replacement tied to a roof job. Each is the same opportunity. The phone is the bottleneck.

After hours, the calls shift. The patience is shorter and the stakes are higher. Active leak during a rainstorm, water coming through the ceiling. Tree limb through the roof after a wind event. Fast pickup is the difference between the job and a callback that never gets returned.

What the year looks like

Peak roughly April through October. Storm-driven spikes outside that window. Winter work is mostly emergency repair and tarp jobs.

Volume changes by season. Pickup rate shouldn't. Avidra fires the text-back the same way in February as it does in July, on a slow Tuesday or during a heat-advisory week.

Getting Avidra answering your phone

Setup is two minutes. You connect your business number to Avidra, either by porting it or by setting your existing line to ring the Avidra number. The AI picks up from then on. You edit the default intake script to sound like your office, and the first real call uses your voice and your business name.

Most owners are live before lunch on the day they sign up. The honest test is to call your own line and have the AI answer. The questions land. The summary fires. You see the intake on your phone.

Why live pickup beats voicemail

Voicemail is where service leads go to die. A homeowner who hits voicemail at 7pm and gets a callback at 9am has already booked the next name on the list. Avidra picks up live, so the conversation starts in the first ring. By the time the caller would have hung up on voicemail, the AI has already captured the caller's name and address along with the basics of the call. The follow-up callback then lands into a warm conversation, not a cold one.

After-hours and on-the-ground in Ottawa

Ice dam season in Ottawa brings active-leak calls during the first warm-up after a deep cold snap. A call might originate in the Glebe or three neighborhoods over. The text-back chain runs the same way in either case. Working-at-Heights training is mandatory for any crew working over three metres above grade in Ontario, and WSIB clearance is required to set foot on a customer's property.

Common questions

Try Avidra on your own number

Point your missed calls at Avidra and see the first text-back land. Free for 14 days. No card to start. Avidra works the same in Ottawa as it does in the busiest market we cover. The intake script changes by trade, the rest stays the same.