The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
ROOFING · BRAMPTON
First really cold week of the season and an ice dam just dripped through a ceiling in Brampton. The homeowner called four numbers in ten minutes. The one who picked up is the one with the work.
“AI can't quote a roof, I have to see it first”
It doesn't try. The intake asks where, what they're seeing, and whether the leak is active. You drive over and quote. The intake gets you the appointment.
“most of my leads come from door-knocking after storms”
Door-knocking still works. The phone keeps ringing while you're knocking. Avidra catches those calls so you don't have to choose between street and phone.
“I don't want to book inspections that turn out to be nothing”
Avidra captures the basics so you decide before you drive. The lead summary tells you whether it's an active leak or a 'just curious' inspection. You triage from your phone.
Step 1 · AI picks up
The first thing the caller hears is the AI receptionist saying who you are. No menu, no 'press 1 for sales.'
Step 2 · Qualifies the caller live
The AI runs your intake script on the call. It asks for the basics the way your front desk would.
Step 3 · Transfers to you when they ask, or summarizes when they don't
If the caller wants a human, they get one. If they don't, the AI handles the whole call and you get the summary after.
Step 4 · Lead summary lands on your phone
A text summary lands on your phone. The recording link is optional and configurable.
You decide who picks up first. Run the human-first mode: your phone rings, and Avidra only steps in if the call goes unanswered. Or run the AI-first mode: Avidra picks up live and transfers when the caller wants a human. Most shops start human-first because the customer relationship still flows through you. AI-first makes sense once the volume is past what one person can handle.
Free tier includes both. AI voice and SMS text-back are both in the $0 floor, so neither pickup mode costs extra.
Avidra handles the intake call, the back-and-forth qualifying, and the relay messages you ask it to send to your customers. The phone is the part it owns. The work past it stays with you and your existing tools.
The text won't quote a tear-off. It won't estimate a roof age over the phone. It won't promise an insurance-approved scope. The intake captures enough to triage. The actual roof and the actual quote stay yours, after you've been on the ladder.
The math on your missed calls
73% of homeowners don't leave a voicemail. They call the next roofer on Google.
Avidra catches them in 4.2 seconds.
The promise
No forms. No retention call.
Asad
Here's what your line catches on a normal week. Insurance inspection booking after a hail event. Tear-off quote on a 25-year-old asphalt roof. Soffit and fascia replacement tied to a roof job. Missing shingles after a high-wind day. Each one is a job you'd close if you could pick up the phone.
After-hours patterns are tighter. The urgency is higher and the timeline is shorter. Active leak during a rainstorm, water coming through the ceiling. Tarp call after storm damage, can't wait until morning. Whoever answers first books it. Everyone else gets the voicemail tone.
Peak roughly April through October. Storm-driven spikes outside that window. Winter work is mostly emergency repair and tarp jobs.
Most roofers can predict the peaks. The trick is keeping pickup steady through them. Avidra doesn't surge-price during your busy weeks and doesn't go quiet during the slow ones.
Setup is two minutes. You connect your business number to Avidra, either by porting it or by setting your existing line to ring the Avidra number. The AI picks up from then on. You edit the default intake script to sound like your office, and the first real call uses your voice and your business name.
Most owners are live before lunch on the day they sign up. The honest test is to call your own line and have the AI answer. The questions land. The summary fires. You see the intake on your phone.
Voicemail is where service leads go to die. A homeowner who hits voicemail at 7pm and gets a callback at 9am has already booked the next name on the list. Avidra picks up live, so the conversation starts in the first ring. By the time the caller would have hung up on voicemail, the AI has already captured the caller's name and address along with the basics of the call. The follow-up callback then lands into a warm conversation, not a cold one.
Ice dam season in Brampton brings active-leak calls during the first warm-up after a deep cold snap. Calls come from Bramalea and from across Brampton. The phone doesn't care about postal codes. Working-at-Heights training is mandatory for any crew working over three metres above grade in Ontario, and WSIB clearance is required to set foot on a customer's property.
Can it handle insurance-adjuster calls differently?
Yes. Adjuster-identified calls route to a separate intake that captures claim number and inspection window.
Can it ask if it's single-family or multi-unit?
Yes. Property type and number of stories are standard intake questions.
Will it tell the homeowner to call insurance first?
If you set the script to mention insurance, yes. Most roofers add a 'have your insurance info ready' line for storm-damage calls.
What if a caller wants to schedule a free inspection?
The intake captures the request and gathers address, roof age, and any visible damage. Booking is on you.
Can it pause during off-season?
Yes. By month, by week, or any time you want.
Run the trial on your own line for two weeks. The first missed call you catch usually pays for the year. The same product runs in Brampton as it does in every other market we cover.
Start free for 14 daysRelated