The promise
If Avidra doesn't recover 3 booked jobs in your first 30 days, I refund everything and disconnect you myself.
No forms. No retention call.
Asad
ELECTRICAL · NEWMARKET
After-hours call answering for Newmarket electricians
Phone rings first4.2s response30-day guarantee
You're up on a ladder with one hand on a breaker and the phone in the truck. Someone's calling about a panel quote. It'll go to voicemail and they probably won't leave one.
A Tuesday in Newmarket
Tuesday at 9am you're loading the truck in Newmarket. The first call of the day is a outlet sparking when a vacuum gets plugged in. You're already booked solid by the time it's transcribed and sent back to your inbox. Your hands are gloved, your boots are off, and the phone is in the kitchen on the counter. You'll get to it after this run.
The 4pm call is a homeowner whose breaker keeps tripping in the kitchen. You can't take it. By 6:30pm there's an after-hours job too, a outlet melted around the plug. Two missed calls, one half-day of revenue, no way to triage from a ladder.
What changes
Avidra is a text-back system that runs the second you miss a call. The caller gets a real reply, not a voicemail loop. You get a structured lead with the basics filled in.
The Tuesday morning call still happens. You still can't answer mid-job. Now the homeowner gets a text in under five seconds asking the basics. By the time you're back in the truck the lead is qualified and sitting in your inbox.
How you wire it up
Avidra runs two ways. Keep your existing business number and forward to Avidra only when you can't pick up. The caller reaches you first. The AI handles the miss. Or use the Avidra number directly and let AI pick up every call, transferring to you when the caller asks. Most shops start with the first setup. The second works better once you've grown past one person on the phone.
Both pickup modes run on the Free tier. AI voice answering and SMS text-back are included at $0, with 30 voice minutes a month.
What it costs
Free for 14 days. No card to start. Plans after the trial run from a flat monthly rate, not per-call. Most electricians pay less per month than the value of one recovered job. See the pricing page for current numbers.
What Avidra does and doesn't
Avidra answers calls live with AI voice, or texts missed callers back if you'd rather. It runs your intake script. It captures jobs and relays messages to your customers when you ask. What it doesn't do: write your invoices, schedule your techs, replace your dispatcher, or pull customer history from your CRM.
The text won't quote a panel swap. It won't promise an inspection slot. It won't argue with a homeowner over the phone about whether their flickering is a loose neutral or a bad breaker. The intake gets you to the panel faster. Everything after that is yours.
The math on your missed calls
The numbers on a electrical shop your size.
8 calls/week missed$300 avg job$2,400 / week$10,400 / month$124,800 / year
73% of homeowners don't leave a voicemail. They call the next electrician on Google.
Avidra catches them in 4.2 seconds.
Calls electricians in Newmarket actually take
The calls that land most often go something like this. EV charger install quote on a 200A service. Panel swap quote for a pre-1950 home with knob and tube. Outlet sparking when a vacuum gets plugged in. GFCI outlet that keeps tripping after a bathroom remodel. Each one is a job you'd close if you could pick up the phone.
After-hours patterns are tighter. The urgency is higher and the timeline is shorter. Outlet melted around the plug. Tree branch on a service drop after a wind storm. Whoever answers first books it. Everyone else gets the voicemail tone.
What the year looks like
Year-round demand. Small spikes in summer for EV chargers and patio circuits, and again before holidays for outdoor lighting.
Most electricians can predict the peaks. The trick is keeping pickup steady through them. Avidra doesn't surge-price during your busy weeks and doesn't go quiet during the slow ones.
Setup is short
Setup is a 10-digit phone number and a short script. You forward your missed calls to the Avidra number that gets assigned at signup. You edit the default intake script to match how you talk to a new lead. That's the whole setup.
Most owners run their first real test inside an hour of signing up. The honest test is to miss a call on purpose from a friend's phone and watch what happens. The text fires. The follow-up questions land. You see the lead summary on your phone.
The five-second window
Speed is the whole game. A caller who got voicemail and then got a confirmation email twenty minutes later has already booked the next number on the list. A text-back inside five seconds reads as a real reply. The caller responds while they're still mentally on the call. The human callback then lands into a warm conversation, not a cold one.
After-hours and on-the-ground in Newmarket
ESA permits and inspections are required for almost all permanent wiring work in Ontario. Master license is held by the contractor, and the inspection schedule is part of the job timeline.
Common questions
Will it book a panel-swap inspection?
Booking is on you. The intake captures the request and gathers the basics.
What about emergency calls like a burning smell?
Burning-smell and arcing-panel descriptions trigger a 'shut off the main and call 911 if you see flames' message before the booking conversation.
Does it know commercial versus residential?
The script branches on the first question. Commercial intake captures business name and licensed-electrician contact.
Can I disable booking outside business hours?
Yes. After-hours messages can be set to capture-only with a next-business-day callback.
Can it integrate with my scheduling app?
The lead summary can webhook into most scheduling systems.
Try Avidra on your own number
Avidra answers your missed calls starting today. Free for 14 days, no card up front. See pricing for what comes after. Same intake. Same lead summary. Newmarket or anywhere else we work.
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